EdTech Update

What to Expect from Securly in 2018

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2017 was a year of immense growth for us. Securly now has 70+ employees across California, North Carolina, and India. Our Charlotte and India offices continue to expand, and we moved our HQ in Silicon Valley to a new office 3x the size of our old space.

Our main goal for 2017 was to innovate, innovate, and innovate. And as always, with the intention to secure ubiquitous child safety both at school and at home. In our path to achieving this goal, we pledge to create affordable, innovative products – so that schools and parents never have to compromise on student safety. We accomplished a lot this past year, and are excited to share our new products with you soon. 2018 here we come!

COMING SOON

Classroom

With this free feature, we let teachers become the IT admins of their own classroom. They can track assignments and whitelist/blacklist sites. Classroom works in conjunction with Google Classroom, helping teachers keep students on track to maximize the benefits of EdTech. Sign up for our priority list here.

24

We’re offering a 24/7 crisis support team because cyberbullying, depression, and self-harm are not bound by a 9-5 schedule. 24 automatically observes a student’s activity on the web, social media, and Youtube. When activity is flagged, a trained staff member will review the context in which it was used and the user’s history for insight into the bigger picture. Able to recognize the nuances of language and critically analyze a user’s history, a human can make determinations that technology may overlook. If flagged activities are cause for alarm, a 24 staff member will alert a counselor in real-time via text or, if necessary, a phone call.

SecurlyHome Hub

Parents can design an at-home Internet experience that is personalized for their children. Just connect the SecurlyHome Hub to your Wi-Fi router and rest assured your kids are browsing safely.  Parents can change the filter settings, block any inappropriate sites, set time limits, and receive optional e-mail reports and notifications. Parent Wi-Fi is not affected.

And in case you missed it, here’s a list of other features that make Securly the best web filter:

 

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Classroom by Securly: Helping Teachers Manage EdTech For Free

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Background

EdTech is booming. The industry has accumulated $887M in funding in the first half of this year already. Many schools continue to adopt a 1:1 environment, a program that offer students autonomy and access; yet many teachers and parents feel they lack the required structure to optimize success. Thus, the need for classroom management tools is becoming imperative. These tools allow teachers to know track student progress and productivity, allowing classroom interaction to continue into the virtual world.

However, classroom management assistance became commodified as soon as its need was realized. With all the costs schools incur, additional classroom tools tend to be a lower priority than online safety and security features which are required by law.

 

Our Solution

To ensure that schools never have to compromise, we are planning to release a free, classroom management tool at the start of 2018. Called Classroom by Securly, it will work in conjunction with Google Classroom, and allows teachers the ability to be the IT admins of their own classrooms. This will provide educators the ability to whitelist websites that are relevant to their class and block all others. Ultimately, this tool will help teachers keep students on track to maximize the benefits of EdTech.

“We want teachers to be able to walk into their classroom and know that kids can only access whitelisted content,” says Bharath Madhusudan, CTO and co-founder of Securly. “Giving teachers control over their classroom means kids have to focus on math, history, English, whatever. They can’t distract themselves, even if they want to.”

 

The first to receive Classroom by Securly will be those educators on a priority list. To sign up for the priority list, click here.

 

Who Else is Collecting Data About Your Children?

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Digital footprints are not exclusive to online shoppers or avid social media users; everyone has one, including your 5-year-old child. Any online activity contributes to their “digital portrait”, making them vulnerable targets to advertisers and internet predators.

Taking Precautions

In an effort to protect minors on the world wide web, the FTC Children’s Online Privacy Protection Act (COPPA) created compliance regulations for online operators that host children under the age of 13 in 1998. Websites must (1) provide notice of what type of information is being collected and what it is being used for (2) obtain verifiable parental consent for collection/use of said information and (3) establish procedures to ensure confidentiality of data collected. In addition, it is illegal to make site entry/game participation contingent upon the amount of information disclosed.

However, “age limits” did not stop persistent pre-teens from joining social media and gaming sites. Regardless, 10 years later, data collection came to be mostly implicit. Thus, the FTC expanded COPPA in 2013 to include photos, videos, audio, device location, as well as other “persistent identification systems” (cookies, unique serial numbers on mobile phones, IP addresses).

The Current Situation

COPPA mostly attempts to thwart behavioral advertisers and 3rd party marketing agencies. For example, this past year, consumers claimed that Google violated user privacy as they consolidate user data across all platforms (Google Maps, Google search, etc.), making for a more comprehensive user profile. The announcement of this pervasive policy change was deemed “deceptive” by consumer advocates. This is not the first time they have received contention.  Now, Google Maps includes “shareable lists”; on the note of privacy, WLRN writes “..the latest version of the Google Privacy Policy — dated Aug. 29, 2016 — states that ‘depending on your account settings, your activity on other sites and apps may be associated with your personal information in order to improve Google’s services and the ads delivered by Google.’ A note on the side specifies that ‘your activity on other sites and apps’ might come from your use of other Google products.”

However, parents need be aware of the privacy policies of common online tools (covered under COPPA or not), as well as the unconventional modes of data collection –like the following– and their possible repercussions. 

> 3rd party utilities. Despite this Facebook Hoax that claimed all personal information would be disclosed, Facebook privacy policies have relatively come under less fire. However, the 3rd-party Stalkscan makes access to FB personal content easier than ever before: “Stalkscan collects the huge amount of information revealed by that search term and puts it in an easily accessible form, allowing anyone to see all of the information about a person that it would be able to dredge up.” Although they claim it is not a breach of Privacy Policy, it exposes data that users may not know is defaulted “public”. Facebook provided Privacy Checkup to mitigate this vulnerability.

> Smart Toys. In recent years, toy companies have released products that allow for major security breaches. In Germany, the Federal Network Agency advised parents to destroy the My Friend Cayla doll. The Cayla doll interacts with children and responds to their questions by searching the web; it then stores child searches to be used by agencies.  In addition, researchers discovered “a hack allowing strangers to speak directly to children via the My Friend Cayla doll”. Mattel’s version Hello Barbie proved vulnerable after reports that the Wi-FI-enabled doll could be used as a surveillance device by hackers via the connected network; hackers could find out where the toy/child was or send back false data to the parent about child’s location. Hello Barbie also stores Wi-FI network names, the account IDs, and the audio it records.

> Video games.  According to the Wisconsin Department of Justice, child predators a lurk in chat rooms of sites “kid-friendly” gaming platforms. The predators can randomly search for a name in the database, see that the child is a Minecraft player, and then strike up a conversation in a chat room. Minecraft, not unlike other games, allows kids to play with other people in three ways: (1) a local area network (LAN) (2) online server or (3) Minecraft Realms. In addition, many kids post videos of themselves playing games which leak heavy clues to personal information and location.

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The Edtech Revolution: 2010 – 2017

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School Devices People Isometric

In December 2010, The Journal –“the leading Technology based education publication for K-12 and higher education”– published an article with a 5-prong prediction for the following year. Will the cloud continue to reign? Will more schools embrace student-centric mobile devices? These were the pressing questions of the time – a time 8-months after the release of the first iPad and 6-months before the release of the first Chromebook.

Now, we know that edtech has been proven to improve test scores and overall classroom engagement. But, how does the 2010 vision for edTech match what’s actually happening today?
 

7 YEARS LATER…

 

1. “There will be more momentum for mobile devices in classrooms with an eye toward affordable alternatives to traditional 1:1 rollouts.”

The 1:1 initiative aimed for districts to issue each student a laptop for use in-school and at home. For some districts, the cost per student quickly became unrealistic to initially implement, leading schools to create alternate strategies.

Then there was the iPad. Appealing to all ages for all occasions, the iPad topped the market in the following years after its release. Given that many children were acquiring iPads for personal use, some schools adopted a Bring Your Own Device (BYOD) Policy. Districts even integrated the two models to cut costs.

However, it was the Chromebook (2011) that truly revolutionized 1:1. While the iPad cost anywhere from $300 – $400, Chromebooks were sold from $199. The cost, plus it’s easy manageability and durability, made Chromebooks a main player in the edtech game. In 2012, Chromebooks accounted for only 1% of the devices sold to US classrooms; now, they make up more than half of the edtech market.
 

2. “Web-based instruction will gain more traction at the K-12 level.”

2010 was also the year that the Common Core Standards Initiative was enacted in response to numerous indicators of low student academic performance. Although the Common Core itself elicits mixed feelings, its effect on edtech is unwavering: “Integral to the Common Core was the expectation that they would be tested on computers using online standardized exams. As Secretary Duncan’s chief of staff wrote at the time, the Common Core was intended to create a national market for book publishers, technology companies, testing corporations, and other vendors.”

Indeed, $2.3 Billion has been invested in US K-12 education technology companies since 2010. Globally, edtech spending is predicted to reach $252 Billion by 2020.
 

3. “More tech-based monitoring and assessment tools will be incorporated into to the instructional mix.”

In 2000, the FCC created the Children’s Internet Protection Act (CIPA). CIPA requires schools and libraries to install measures to protect children from obscene or harmful content in exchange for discounts offered by the E-rate program. Many schools employ the use of a web filter to meet these requirements; however, administrators required new solutions that extended protection to school-owned devices at home.

Monitoring now includes take home policies and cyberbullying & self-harm detection. Parents are engaged via student activity reports on school-owned devices.
 

4. “The cloud will help ease the financial burden on schools while helping to expand technological capabilities.”

1:1 + Common Core = $$$$$. Valerie Strauss, a Washington Post reporter, claimed: “The financial cost of implementing Common Core has barely been mentioned in the national debates. All Common Core testing will be done online. This is a bonanza for the tech industry and other vendors. Every school district must buy new computers, new teaching materials, and new bandwidth for the testing. At a time when school budgets have been cut in most states and many thousands of teachers have been laid off, school districts across the nation will spend billions to pay for Common Core testing.”

Ironically, the cloud brought us light. Along with Chromebooks came Google Apps for Education – a suite of free, cloud-based productivity tools that allow for easy collaboration and engagement on any device. Check out their “Impact Portraits” to see specific examples of how the GSuite has benefited school districts in a variety of ways.

In addition, cloud-based web filtering allowed schools to abandon appliance based filters – saving them time, money, and effort with utmost CIPA compliance.
 

5. “Teachers will have access to expanded professional development programs.”

In 2011, the FCC updated CIPA compliance requirements. By 2012, all school Internet safety policies had to include educational programs detailing proper online behavior, cyberbullying awareness and response. In order to impart this knowledge to their students, teachers also had to go through digital literacy training.

Now, many schools now provide digital training professional workshops to help teachers integrate online safety best practices in their everyday classrooms. Some states mandate digital citizenship training for students and administrators in order for school districts to receive funding. By the 2014 House Bill 5101, each Florida school district will be granted at least $250,000 for digital classroom development. In order to receive this funding, each district must submit a digital classroom plan. The proposal must meet Florida Department of Education criteria. This includes creating a device Acceptable/Responsible Use Policy for students and providing digital literacy training for teachers, both of which are intended to combat cyberbullying by teaching students to be good digital citizens.

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Help Your Kids Spend Screen Time Wisely

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A recent study conducted by the American Academy of Pediatrics re-evaluated appropriate screen time limits for young children. The assessment redefined “screen time” as the use of digital media exclusively for entertainment.

In the past, scientists and parents regarded screen time as the collective amount of time a child interacted with their device –and used this as the main factor to assess the potential benefits and/or consequences of screen exposure. However, this new metric focuses on the content and intent of device usage, addressing the positive results from educational-technology research. For example, an experiment in Australia concluded that children who play video games every day tend to perform better academically than those who do not. The theory goes that children who play video games develop critical thinking skills by solving challenges presented in the game. In contrast, students who use social media more frequently performed lower on standardized tests.

Given the debate over the relationship between screen time and child development –especially in the edtech world–this provides a point of clarity for parents as they work with their child to develop healthy device usage habits.

The new guidelines are as follows:

  • 18 months and younger: no screen time
  • 2-5 years old: one hour/day
  • 6-years-old and up: prioritize and complete other activities before screentime. Another study showed that ~4 hours was “just right” for peak performance.

Ultimately, it’s not necessarily how long children spend online, but what they are spending their time on. The following are fun resources for quality, engaging, and educational online content:

Common Sense Media

Common Sense Media includes resources for educational purposes or pure entertainment. They regularly compile a “Best of” List for Games, Apps, Websites, Movies, TV, etc. that are easily accessible through a navigation pane. These lists are broken down on a scale of 1-5 and organized by age group (“Preschoolers”, “Little Kids”, “Big Kids”, and “Tweens”). Another helpful feature for parents: they provide reviews for new movies and games, basing their rating on seven key elements (positive messages, positive role models, violence, sex, language, consumerism, drinking/drugs/smoking).

screen time, games, children, parents, mediascreen time, games, children, parents, media

 

PBS Kids – Reading Games

PBS Kids hosts a variety of game on their website and mobile app. The games are organized by subject/topic or by the TV show it’s based on.

screen time, games, children, parents, media

 

Kids.gov

“The U.S. government’s portal site that provides a gateway to hundreds of Federal and other websites for use by kids and teens.”

Kids.gov provides games and other educational resources for Kids (grades K-5)  and Pre-Teens (grades 6-8). They have a variety of interactive activities centered around learning the science and history of your environment – for example, they have a “Design Your Own Roller Coaster” challenge listed under the Science category. Other resources include Art and Music, Math, Jobs & Careers, Online Safety, etc.

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Web Filtering: Beneficial for Toddlers, Teens, and All in Between

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Web filtering is required by law, as long as schools wish to receive e-rate funding to supply their digital classrooms. The Children’s Internet Protection Act (CIPA) requires that schools “block Internet access to pictures that are (a) obscene (b) child pornography or (c) harmful to minors.” CIPA also requires schools to monitor student online activity and provide training for responsible technology use.

The general sentiment: students –especially teens– hate web filtering*. Most students find web filtering to be unnecessarily inhibitive, citing that it blocks perfectly acceptable web pages due to one keyword or denies access to social media pages. One argument goes that filtering prevents exploration and blocks students from using tools like Facebook for academic causes. Another, that it is a breach of student privacy.

*Misdirected blame: Web filtering is different at each school. Federal law doesn’t specifically require schools to block Facebook, Twitter, etc. Your web filtering provider doesn’t dictate that X, Y, or Z website needs to be blocked. Besides fundamental protection against pornography and similar graphic content, it’s at the discretion of each school district to whitelist or blacklist the specific sites that students take issue with. Some schools leave social media open, some schools restrict access, etc. Web filtering, when used correctly, can be utilized to help –not hurt–the student experience.

Web filtering applies to all schools, which means the measure applies to all students from kindergarten through 12th grade. Older students are particularly irked by filtering and feel that although filtering content is necessary to shield younger kids, it is gratuitous for those close to adulthood. Web filtering does vary dramatically from elementary, middle, to high school – however, it offers additional aspects often forgotten that are equally optimal for students of any age.

1. Cyberbullying & Self-Harm Detection

Particular web filters can screen for instances of bullying and self-harm in social media posts. From 2007-2016, the number of students who experienced bullying roughly doubled from 18.8% to 33.8% according to a Cyberbullying Research Center report.  The CDC analyzed cyberbullying by age group and found that 15.5% percent of high school students are cyberbullied, as are 24% of middle school students. Technology is now integrated into daily life at a very young age, leaving even elementary school students at risk for cyberbullying.

37% of cyberbullying cases go unreported; often, students are fearful that 1) the bullying will get worse 2) they’ll be considered a “rat” 3) no one will listen if they seek help. Given bullying’s devastating consequences, detection of bullying and negative sentiment can allow schools/parents to give students the proper care. And even save lives.

2. Productivity and screen time management

In our recent international survey, 53% of students aged 9-18 reported being productive only half of the total time spent working on school assignments. Blocking sites like social media and gaming (especially for younger children) keeps students focused on learning. Some filtering services even allow the admin to establish time restrictions on certain sites (social media, gaming, entertainment, etc.) to create a good balance between recreational and study time.

Also, overexposure to screens may have harmful consequences for cognitive development. Although 5-year-olds may not have research papers to write and assignments to finish, web filtering can help parents and educators manage healthy levels of device usage.

3. Defense against malware and phishing

We asked students their take on web filtering. One student responded, “You don’t get rude ads or viruses.” Pop-ups and pseudo-content are not only annoying but also often dangerous.  Online aggressors specifically target children, enticing them to click on attractive advertisements or links leading to viruses.  

A web filter screens the origin and content of a web page, checking for objectionable content, spyware, and viruses that may compromise your network. It helps keep students safe online and protects from intrusive viruses, malware, and ransomware.

4. Helps teachers understand students

On his blog, an IT admin expressed how web filtering helped school staff understand student preferences: ”…you can see stats for student web access. Not blocked pages, which they have a view for too, but sites kids are using. In our case, as we begin having discussions about whether Newsela is a service we want to pursue as a district standard, we now have compelling data telling us that it’s already being widely used and is, in fact, our most accessed website on a weekly basis.”

Teachers can use these insights to create engaging lesson plans and foster a collaborative learning environment, while best-integrating technology into their classroom.

 

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Introducing “Dr. House” – Our New Debug Tool to Automate Network Troubleshooting

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tool, web filter, network, debugThe back-to-school rush is fast approaching, and we have just the tool to ease IT admins and school administrators back into the swing of things…

Meet Dr. House, our new tool that allows customers to certify that their networks are up and running correctly. Dr. House launches a series of automated checks meant to detect the most common network misconfigurations. It performs a variety of tests including, but not limited to, the following:

  • Checks for the presence of a caching server that could be impending filtering.
  • Makes sure that there are no rogue DNS servers without Securly DNS configured.
  • Verifies that the Securly certificate is installed.
  • Confirms that all outbound IPs are registered.
  • Ensures that critical Securly services are reachable from the network.

 

Securly was founded on the premise of a quick deployment – the antithesis to the customary web filter setup experience. While other web filtering products require a physical appliance (that still needs to be shipped and laboriously setup), we have been cloud-based from the start.

In the weeks ahead, we will also become the industry’s first self-servable web filter; setup can be completed through a web browser session. Our own Jayesh Agrawal, a software engineer who was instrumental in implementing this tool, says, “The release of Dr. House is a huge leap forward in automating network misconfiguration detection. We hope that this tool will save customers time and frustration while easing the deployment experience.”

For more information, contact support@securly.com.

 

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Can Social Media Save Kids’ Lives?

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The following is taken from our new whitepaper Can social media save kids’ lives?. We analyzed over a half million social media posts from over 300 school districts in 2016 to amass the data included in this paper.

social media, cyberbullying, school, suicide, parent

The majority of research centered around cyberbullying & teen emotional distress occurs after the fact, relying on student anecdotes and surveys.  By contrast, we are able to gather information in real time.  Our position as a network-based filter gives us unique access to such data, allowing us to find truths embedded within students’ own social media posts alone.

Our data shows that 30% of all flagged posts are a direct form of cyberbullying. From our previous study, we found that at least ⅓ of all students have been harassed online.  This is a growing problem that parents and schools cannot ignore, especially given its fatal consequences.  

Across the country, teen suicide numbers have soared.  An American Public Health Association study actually coined the term “cyberbullicide” to explain the causal relationship and correlated death toll.  Suicide is now the third leading cause of death among middle school children, and the second am
ong young adults ages 15-24.  

As social media is the prime avenue for cyberbullying, it’s reasonable for schools to wish to block social media as a preventative measure.  However, after extensive research, we believe social media can actually serve as the tool to save a child’s life.   

 Nowadays, teens increasingly turn to social media to seek counsel or vent emotional distress.  This includes warning sides of high-risk behavior like suicide and self-harm.  In fact, the average school district faces the threat of teen suicide about every two weeks.

Actual student posts:

  • “Life sucks and i wanna jump off a bridge.”
  • “If i kill myself no one would notice.”
  • “I am legitimately contemplating suicide and i legitimately want to kill myself.”

Using Machine Learning techniques, we are able to detect negative sentiment like the above in social media posts.  We then send high confidence alerts to the 1) school district IT admin 2) guidance counselors and 3) parents of the child, so that students receive the proper care and attention.

Already, our technology has helped schools prevent potential tragedy. Mark Nelson, IT Admin of Romeo Community schools, says: “Of the many features distinguishing Securly, none are so important as Sentiment Analysis.  We have contacted school counselors four times to make them aware of alarming posts by teenagers, so they could intervene with students and parents.  The avoidance of a single tragedy with one of our students makes Sentiment Analysis invaluable.”

This same technology can also detect for instances of cyberbullying, a major cause of suicide and depression.  Through social media, we plan to not only stop tragedy – but also eliminate the causes of such emotional distress.

For access to the full whitepaper including more information on student online behavior trends, click here.

To learn more about cyberbullying prevention/detection, and other parental controls, sign up for our parent newsletter below.

Meet Our New Partners: iKeepSafe & the Internet Watch Foundation

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We are excited to announce our partnership with two organizations at the forefront of online child safety initiatives: iKeepSafe and the Internet Watch Foundation! The mission of each respective organization aligns perfectly with our own commitment to keeping kids safe online.

iKeepsafe has also awarded us the California Privacy Badge.  We are the first web filtering company to receive this distinction.  

 

About iKeepSafe & the California Privacy Badge

“iKeepSafe is a 501(c)3 non-profit international alliance of more than 100 policy leaders, educators, law enforcement members, technology experts, public health experts and advocates.”  They provide positive resources for parents and educators to teach youth how to use technology safely and productively.

iKeepSafe’s California Privacy Badge is the first independent assessment program specifically tailored to student data privacy legislation, including the Student Online Personal Information Protection Act (SOPIPA) among others.  To achieve this badge, companies must meet all requirements outlined in primary federal and California laws. This program helps educators and parents in the state of California identify edtech tools and services that protect student data privacy.

Much controversy surrounds cloud-based services and data privacy; however, this certification confirms our promise to protect student data.  It’s our way of letting customers know that student data is safe in our hands.

“We congratulate Securly on successfully completing a careful privacy review by iKeepSafe.  In the past few years, a large amount of legislation has emerged protecting and governing student data. By receiving the iKeepSafe privacy badge, Securly has taken an essential step in helping educators navigate this new terrain and keep student information safe.” –Marsali Hancock, president and CEO of iKeepSafe

 

About the Internet Watch Foundation (IWF)

The IWF is a UK-based charity whose goal is to eradicate child pornography.  They tirelessly work to remove child sexual abuse images and videos.  

Tracking these websites is especially hard since they’re seldom hosted on static domains. To compensate, IWF has full time staff tracing these sites; and in many cases, they have brought the creators of the material to justice.

This partnership achieves two goals for Securly:

  • By supporting the IWF in their mission, Securly reaffirms its commitment to online child safety.
  • With each daily IWF list release, Securly is able to update its own  blacklist URLs, allowing schools to pre-empt potential legal and PR perils that would result if child porn was accessed on their network.

 

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Introducing a Pause Button for Take-Home Devices

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Kids spending too much time on their school issued devices?  With our new mobile app, parents can now shut off internet activity with a single tap. It’s really that simple.  Perfect for parents who want more control over their kids’ screen time on school owned devices.

It’s impossible for parents to keep an eye on their children 24/7.  Many parents we’ve encountered fear their child is spending too much time online, using their school-owned devices for online gaming and other time sinks.  Research has linked rising numbers of childhood obesity, disrupted sleep patterns, and under-developed motor/cognitive function to device overuse.  However, results vary greatly on this topic – and others cite that screen time is beneficial to child development.  Essentially, moderation is key.

Securly can help parents manage their child’s screen time.  Securly’s engineering team is furiously cranking away at making major improvements to our parent product. We already have 75+ districts across the country signed up to be “Partner Districts” for the launch of our Parent Portal + App + Email reports. Come Fall, these Districts will have one more awesome feature to look forward to that we think their parents are going to love – A Pause Button for take-home devices.

Oh did we forget to mention that this does not cost parents a thing?

Coming to school owned devices near you this Fall.

 

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