5 Reasons Why Securly is Trusted by Schools in 42/50 States

parent, securly, school, supportGiven the shift towards cloud computing in recent years, schools are moving away from traditional hardware web filtering appliances for the following reasons:

  1. The don’t have school-focused features.
  2. They’re too expensive.
  3. They’re not designed to filter students at home. They require nontrivial setup and maintenance.

Our unique approach to student safety combats all of these issues, and has garnered us a presence in schools in 42 of the 50 States, and in the UK – all of this accomplished in less than four years. In the past year alone, we were 1) chosen as a SC Media 2017 Excellence Award Finalist in the Best Compliance Solution 2) awarded the Tech & Learning’s Award of Excellence for “Best Upgraded Product” and 3) became the first web filtering company to receive the iKeepSafe California Privacy Badge.  

Here’s why schools trust Securly as their answer to CIPA Compliance and online student safety:    

1. Quick, easy set-up and maintenance

Contrary to traditional hardware appliances which require an arduous set-up process, Securly can be independently installed within 5 minutes through a web browser session. The only changes to your network would involve a change in DNS forwarder settings. Securly is infinitely scalable in the cloud and does not have any bandwidth limitations.

Our cloud-based solution eliminates complicated set-up and constant maintenance that often burdens IT admins. It also eliminates extraneous costs of mandatory updates and extra features, cutting expenses dramatically for schools.

Securly continues to work for school-owned devices at home. Chromebook filtering uses a Chrome extension that takes only seconds to deploy. To find out more, check out “How to install the Securly Chrome Extension in 5 Minutes”.
 
 

2. Excellent support

Securly is with school IT every step of the way. We were even awarded the Tech & Learning Stellar Service Award for “Sales Support You Can Believe In.” We have a first response time of 12 minutes and a median ticket solve time of 1.5 hours pre-and-post sale. We give IT admins a white-glove onboarding experience which includes network configuration changes and an end-to-end UI walkthrough and training.

In addition, Securly’s support site is easy to navigate and features a variety of step-by-step guides intended to answer quick questions and smooth the configuration process (for example “How to Install the Securly Chrome Extension in 5 Minutes” featured above).

support, Securly, school, parent

 

3. Bullying and self-harm detection

Our commitment to student safety goes beyond CIPA compliance – Securly is the industry’s first cyberbullying detection solution. Using Natural Language Processing and Machine Learning algorithms, Securly can detect instances of bullying and self-harm on social media, and now Gmail*. This technology does not rely solely on keywords to detect human audits.

Nowadays, students often turn to social media to express emotional distress. At the first sign of negative sentiment, we send high confidence alerts to both parents and school administration so that the student can receive the proper support ASAP. Mark Nelson, the Technology Director of Romeo Community Schools, has seen the power of this feature first-hand: “Securly’s Flagged Activity has helped us contact school counselors four times to make them aware of alarming posts by teenagers. The avoidance of a single tragedy with one of our students is worth 1000x the subscription price.”

*Auditor by Securly is our free tool to monitor Gmail for bullying and self-harm. Keeping this tool free forever is our commitment to K-12 schools.

 

4. Parent engagement

We believe that online student safety is best achieved when IT Admins, School Administration & Guidance Counselors, Parents, and Students work together. Thus, we provide parents with the tools to be engaged in and aware of their child’s online activity.

For parents, we provide automatic weekly email reports of their child’s online activity on school owned devices and more detailed activity information with our parent portal. The portal gives parents a bird’s eye view of their child’s activity on school owned devices. Parents can also customize what their child can do and see at home using the school-owned take home devices. More about parent features can be found here.

We also created a mobile app for parents to help them stay in the loop while on-the-go.
 
 

5. Relief for IT Admins and Teachers

An IT Admin’s job often becomes a bottleneck of support tickets and flagged student activity. To alleviate this inefficiency, Securly has created solutions to reduce the stress on IT Admins that engage teachers, guidance counselors, and parents.

Teacher-Centric Filtering. Admins can allow teachers to temporarily or permanently whitelist individual sites as exceptions to a district policy. “This is precisely how we felt after making the move to Securly,” says Tom Walker, Director of Technology for Massac. “We felt compelled to go with Securly because of its teacher-friendly benefits. For example, if teachers come across a blocked site, they can simply temporarily whitelist the site to grant access for themselves or their students. As an IT administrator who typically receives numerous support tickets, this made my job a whole lot easier, and my teachers a whole lot happier!”

Delegated Administration. Our “set-and-forget” solution allows IT Admins to allow automatic access for Principals, Guidance Counselors, and Parents access to student activity reports.

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Securly’s Year in Review

As 2016 comes to an end, here’s a brief summary detailing just some of our accomplishments this year.  2017, here we come!

SPRING

We receive the Tech & Learning Stellar Service Award for “Sales Support You Can Believe In”With a first response time of 12 minutes and a median ticket solve time of 1.5 hrs, pre- and post-sales, Securly was recognized by Tech & Learning for excellent sales support. We give prospects a white-glove onboarding experience which includes network configuration changes and an end-to-end UI walkthrough and training.


We start serving 1 in 4 schools in the San Francisco Bay AreaMany school districts –including Los Gatos, Morgan Hill, Campbell, Milpitas, Portola Valley, Dublin, Healdsburg– made the switch to Securly given our cloud-based platform and unique features:

  • Ability to secure a heterogeneous mix of devices including iPads, laptops, and Chromebooks both in school and at home.
  • Bullying and self-harm detection on social media using natural language processing.
  • Free e-mail reports and parent portal that offer the promise of boosting parental engagement.

We also serve our nation’s leading Charter networks – Aspire Public Schools, Summit Public Schools, KIPP and Rocketship.

SUMMER

Delegated Administration – our “set-and-forget” Solution for District IT . You asked, we listened. Support tickets for web-filtering in K-12 districts generally fall into two large buckets: 1) requests for unblock websites 2) requests for pulling user reports for disciplinary purposes. In addition, IT admins are responsible for timely response to detection of self-harm or cyberbullying.  This feature unburdens district IT and provides Principals, Guidance Counselors, and Parents access to student activity reports.

Seamless logins for our parent portal.  Parents can get access to the Securly portal by simply clicking through their weekly email reports. The portal gives parents a bird’s eye view of their child’s activity on school owned devices. They also have the ability to set policies at home

Auditor by Securlya free tool to monitor Google Mail and Chat for bullying and self-harmThis tool uses Natural Language Processing and Machine Learning algorithms to detect harmful sentiment in messages on Gmail, Drafts, and Chat without relying solely on keywords that require human audits. Keeping this tool free forever is our commitment to K-12 schools.


We become the first web filtering company to receive the iKeepSafe California Privacy Badge. To achieve this badge, companies must meet all requirements outlined in primary federal and California laws. This program helps educators and parents in the state of California identify edtech tools and services that protect student data privacy.

“We congratulate Securly on successfully completing a careful privacy review by iKeepSafe.  In the past few years, a large amount of legislation has emerged protecting and governing student data. By receiving the iKeepSafe privacy badge, Securly has taken an essential step in helping educators navigate this new terrain and keep student information safe.” Marsali Hancock, president and CEO of iKeepSafe


Securly @ ISTE Denver.  Securly rocked the floor at the 2016 ISTE Conference & Expo where 16,000 educators gathered for four days of ed-tech immersion.


We release Can Social Media Save Lives? –a quantified study on cyberbullying Through analysis of over a half million social media posts from over 300 school districts in 2016, Securly found that the average school district faces the threat of teen suicide about every two weeks. Our research centered around student online behavior and its tendencies towards suicide, self-harm, and depression.


We become the first self-servable web filterTo save IT Admins time and frustration during the back-to-school rush, we streamlined our setup process to be independently completed through a web browser session – without ever needing to speak with a sales or support person. With this update, we eliminated the complexity of network based web-filters with the simplicity of EdTech tools like Remind and ClassDojo.

FALL

We raise $4M in Series A funding. In the new year, we will extend beyond B2B software solutions for schools by engaging parents through a consumer application that allows parents to easily monitor and guide their child’s online activity.

Funding was led by Owl Ventures, a fund that invests in the world’s top Ed-tech startups. Amit Patel, a Partner at Owl Ventures, said, “Securly’s vision of what the future should look like for online student safety combined with the team’s deep expertise with information security and impressive execution is what made Owl Ventures excited to be part of their journey.”   


We are chosen as a SC Media 2017 Excellence Award FinalistOur unique approach to student safety that goes beyond basic CIPA compliance sets itself apart in the web filtering industry, and the SC Awards has taken notice – recognizing us as one of the finalists for Excellence Awards: Best Compliance Solution Category. We see this as recognition of the fact that Securly has made it easier and cheaper than ever for K-12 IT admins to be CIPA compliant.

“Ransomware, nation-state cyber attacks, IoT vulnerabilities, data privacy issues and more are dominating the headlines right now, and it’s critical that we amplify the importance of these problems and highlight the actions organizations can take to safeguard their organizations and their critical data assets,” said Illena Armstrong, VP, editorial, SC Media. “As bad actors are constantly changing strategy, so too are the men, women, and companies endeavoring to stop them in their tracks. These finalists have shown that they are the best at what they do.”


We are selected for Tech & Learning’s Award of ExcellenceWe are honored to have been recognized by Tech & Learning under the “Best Upgraded Product” category. This year alone, we have announced new features that are first-in-industry. We will continue to work towards student safety in 2017!

 

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How to Use Technology to #EndCyberbullying

cyberbullying, students, school, technology

Bullying is not a new phenomenon, but the recent proliferation of social media harassment merits its own name. Cyberbullying is unique in that aggressors can be safely situated behind a screen in their own homes, while victims are subject to its effects at school, at home, and everywhere in between. It is pervasive and relentless, as what is posted online can resurface anytime.

Although cyberbullying is a direct result of increased device usage, we can use technology to our advantage to prevent, detect, and act against cyberbullying.

Prevent

Common Sense Media introduced Common Sense Education’s K-12 Digital Citizenship Curriculum to help educators and school administrators teach proper online behavior, digital citizenship best practices, and educate students on the consequences of cyberbullying. The curriculum includes eight modules ranging from Privacy & Security to Cyberbullying & Digital Drama to Self-Image & Identity.

They have created engaging online student interactive games – “digital games to tackle real-world dilemmas” – for grades 3-5, 6-8, and 9-12 to instill good technology habits. This toolkit is free and available to everyone online via Downloadable PDFs, Nearpod, and iBooks.

ReThink Words, created by student Trisha Prabhu, is a patent-pending software that 1) uses context-sensitive filtering technology to determine if a post may be harmful and 2) asks the user to reconsider posting the potentially damaging message. Research shows that 93% of the time, students do not follow through with the post after being asked to ReThink.

Detect

Our own sentiment-analysis based technology – Auditor by Securly uses Natural Language Processing & Artificial Intelligence algorithms to detect any signs of harassment or self-harm in Gmail. Through Delegated Administration, we then directly alert school guidance counselors and principals of suspicious student online activity. Parents are notified ASAP with email reports and through the Parent Portal.

This technology serves a dual-purpose: eliminating bullying and intervening in self-harm/suicide cases. The two facets are related by a causal relationship termed “Cyberbullicide” by the American Public Health Association. Mark Nelson, IT Admin of Romeo Community Schools, remarks, “Of the many features distinguish Securly, none are so important as Sentiment Analysis.  We have contacted school counselors four times to make them aware of alarming posts by teenagers, so they could intervene with students and parents.  The avoidance of a single tragedy with one of our students makes Sentiment Analysis invaluable.”

Act

Using STOPit!, students can anonymously report cyberbullying in real-time – empowering them to stand up for themselves and their peers. Students can send photos, videos, or screenshots as evidence of cyberbullying through two-way anonymous messaging to school administration. The app also includes access to a 24-hour crisis center.

In India, a new anti-cyberbullying initiative revolves around a single hashtag: #IamTrolledHelp. This policy allows victims of cyberbullying to use this hashtag or send an email reporting cases of online harassment; the government then investigates each case. The Minister of Women and Child Development, Maneka Gandhi, started this new protocol in response to the climbing cyberbullying rates aimed at women and children. For example, singer Chinmayi Sripaada was bombarded with threats of rape and violence – her case led to India’s first arrests for cyberbullying.

U.S.-based Taruna Aswani used Facebook to out her international blackmailer, publicly posting screenshots of emails she received that threatened to leak nudes and intimate content if she did not perform sexual acts for him. She is now working with the cyber crime deputy commissioner to track down the hacker, and has received hundreds of messages from other girls thanking her for inspiring them to speak out against their bullies.

Get involved during National Cyberbullying Prevention Month and join the movement to #EndBullying today! To find out more information on bullying prevention, check out the following resources:

To learn more about cyberbullying prevention, sign up for our parent newsletter below.

Freedom of Speech = Freedom to Bully?

cyberbullying, speech, freedom, court, law

In 2014, Michele Carter told Conrad Roy to reenter a carbon-monoxide-filled car and proceed with his suicide attempt. She was charged with involuntary manslaughter as text messages surfaced, ones sent by her encouraging Roy to end his own life.

Her defense claimed that the texts were a form of free speech, protected by the First Amendment: “…verbal conduct can never overcome a person’s willpower to live, and therefore cannot be the cause of suicide…”

The court ruled against her favor, yet a broader debate surrounding Freedom of Speech and its implications for state cyberbullying laws remains unresolved. In compliance with the Child Internet Protection Act, various states have proposed making cyberbullying a criminal offense in order to prevent cyberbullying in school. However, some argue that this infringes upon a student’s First Amendment right, especially if the bullying occurs off-campus during non-school hours.

This past June, the North Carolina Supreme Court repealed its 2009-enacted cyberbullying law after reopening the case of a formerly convicted high school student. The court decided that the law –one prohibiting the use of computers to post (or maliciously encourage others to post) compromising information online– was too broad and violated the Freedom of Speech. Courts are now using a “disruption test” to assess the magnitude of cyberbullying accusations, measuring the extent that a student’s actions impacted the school environment.


“Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the government for a redress of grievances.”

Essentially, lawmakers are struggling to identify 1) when “free speech” becomes a threat to someone else’s life and 2) at what point can lawful action be taken. Texas Senator José Menéndez proposed new legislation called “David’s Law”, named after a victim of cyberbullying who later committed suicide. Menéndez claims cyberbullying is distinct from free speech and therefore should be criminalized, citing, “The Supreme Court has ruled our right to free speech is regulated by boundaries. You can’t yell ‘fire’ in a crowded theater… can’t make threats against someone’s life and defend it as free speech.”

17 states have criminalized cyberbullying as part of their cyberbullying prevention initiatives. In the meantime, national organizations are working ceaselessly to reduce the frequency of cyberbullying by educating students about proper online behavior. 

The freedom of speech does not justify bullying. Find out more about the movement against cyberbullying here.

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The 4 Main Types of Cyberbullying Across the Country

bully, coast, cyberbully, law, online

16% of kids have cyberbullied their peer(s), reports a recent Cyberbullying Research Center study. More often than not, these bullies are motivated by their own anger and frustration. Technology provides refuge and anonymity for such behavior, empowering kids to do and say things they would otherwise not do in person.

From our analysis of 500K social media posts, we found that the majority of aggressive online posts could be broken into the four main categories listed below in order from most frequent to least frequent:

1. Namecalling/Harassment

  • “you’re a f***ing rat close yo mouth and your legs no disrespect tho.”
  • “yea you should hate yourself. as you f***ing should stupid hoe.”

2. Relationship Drama

  • “funny af how you talk s**t about my best friend right in front of me making it seem like yall wanna talk to me… there’s no need for yall to be talking s**t behind her back.  claiming that you ain’t fake and s**t.. bitch f***ing please. you f***ing snake.”
  • “@—— you can go f**k yourself and leave @—— alone…you obviously are jealous. she’s much nicer and better than your lying fake a**.”
  • “@—— stupid mother f***ing dumb a** b***h why don’t you just go have sex with some girls since you’re “famous”

3. Body Image/Looks

  • “if you’re a whore or look like one and you end up showing your slutty-ness and it winds up on my timeline…i will call you a whore and then unfriend you. with no regrets”
  • “she looks like a f***ing jew to me”

4. Threats

  • “fools gonna get beat today. i tried to warn people about lying, they just don’t want to believe me. ha. don’t f**k around with me…”

We also found that certain characteristics differ geographically across the US: students on the East Coast seem to be far more aggressive and confrontational on social media. Namecalling/Harassment posts occur about 14% more on the East Coast than on the West Coast.

Although the reason for this is unclear, it may be due to the lack of a national cyberbullying law. No federal law directly addresses bullying; legislation was introduced in 2009, but no action has been taken since. However, the Children’s Internet Protection Act (2000) requires schools to 1) monitor their students’ online behavior and 2) outline a plan to educate students on proper online behavior. Thus, each state has created their own laws and preventative measures to discourage bullying and online harassment.

Cyberbullying Laws Across the Country

The majority of West Coast states include cyberbullying in their bullying laws, while many East Coast and Midwest states do not. Georgia, Kentucky, and Nebraska have proposed including cyberbullying measures in their current policies.

State bullying laws, updated January 2016

Includes “cyberbullying” Does not include “cyberbullying”
Arkansas

California

Connecticut

Florida

Hawaii

Illinois

Kansas

Louisiana

Maine

Massachusetts

Michigan

Minnesota

Missouri

Nevada

New Hampshire

New Mexico

New York

North Carolina

Oregon

Rhode Island

Tennessee

Utah

Virginia

Washington

Alabama

Alaska

Arizona

Colorado

Delaware

Idaho

Indiana

Iowa

Maryland

Mississippi

Montana

New Jersey

North Dakota

Ohio

Oklahoma

Pennsylvania

South Carolina

South Dakota

Texas

Vermont

West Virginia

Wisconsin

Wyoming

For more information on cyberbullying laws across the country, the Cyberbullying Research Center released a brief review which compares bullying laws by state.  A more comprehensive explanation of each state’s policy can be found on stopbullying.gov.

 

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Crying Out for Help in 140 Characters or Less

 “If I die tonight, would anyone cry?”  Amber Cornwell published this post soon before committing suicide in December of 2014.

Social media is the modern-day soliloquy; kids are now more likely to lament emotional distress or seek help via online platforms. Through Machine Learning techniques, we found that Twitter was the overwhelming favorite for kids to vent emotions: 71% of flagged activity* are tweets. However, it is through these same platforms that cyberbullying occurs.

30% of flagged posts* are direct forms of cyberbullying. Interestingly, ⅓ of all students have experienced some type of online harassment.  Teens exposed to cyberbullying are 2.4 times more likely to entertain suicidal notions. Certainty of this causal relationship is demonstrated by terms like “cyberbullicide”, as used in an American Public Health Association study.

Social media interactions can provide a look into a teen’s life, yet red flags are largely ignored due to the casual nature of online culture. Mean comments and threats are posted online all the time; this problem has proliferated into a cyberbullying epidemic, one that large social media platforms are struggling to mitigate. Dick Costolo, CEO of Twitter, admitted, “We suck at dealing with abuse and trolls on the platform and we’ve sucked at it for years.”

 

Common Sense Media’s “5 Ways to Stop Cyberbullies”. Although this is a great guide for handling cyberbullying, there is a larger issue that still needs to be solved.

 

Amber was a victim of cyberbullying. So was Thomas Mullaney, and many others who decided to take their own life as a result. To reduce teen suicide and depression, we must eliminate a major root cause: bullying.

This month is National Bullying Prevention Month, a movement to stop bullying and cyberbullying once and for all. To learn more about how to get involved in with your local community’s bullying prevention initiatives, click here.

*Of 500,000 social media posts, 1 in 50 posts were flagged for suspicious behavior related to drugs, profanity, cyberbullying, threats, depression, or suicide.

 

For more information on cyberbullying prevention, sign up below:

October is National Bullying Prevention Month

This year marks the 10th anniversary of National Bullying Prevention Month. Since 2006, the PACER National Bullying Prevention Center has launched nationwide campaigns to combat bullying during the month of October. In 2010, they introduced plans for cyberbullying prevention. Through community building events and education initiatives, they work to eliminate the notion that bullying is a “rite of passage” that makes kids tougher – as it actually results in devastating consequences such as decreased self-esteem, anxiety, depression, and suicide.   

In the past, PACER has partnered with companies like Disney and TLC to build upon their national campaign and amplify its message across multiple platforms to different age groups.

“You are Braver, Stronger and Smarter Than You Think” was a public service announcement produced for National Bullying Prevention Month by Disney in 2015.

 

How to Get Involved

PACER and community partners host events across the country throughout the month of October. “Run, Walk, Roll, Against Bullying” takes place in 12 different cities, and the symbolic “Unity Day” will be held on Wednesday, October 19.

They also provide online resources, including Classroom and Community Toolkits. Teachers and parents are encouraged to utilize these materials to promote conscientious behavior among their students and foster a supportive environment.

Multiple organizations work in tandem to eradicate bullying and its consequences. Stomp Out Bullying, the national anti-bullying and cyberbullying prevention organization, created Blue Shirt Day: World Day of Bullying Prevention which asks communities to stand in solidarity for anti-bullying by wearing blue clothing on the first Monday of each October.

 

To find out more information on bullying prevention and how you can join the movement, check out the following resources:

 

Now you can install Securly from a web browser

securly, web, network, self-serve, schools, web filter

We’re not only the leading cloud-based provider of Internet security for K-12 schools, but also the industry’s first self-servable web filter.  “With our self-serve update, Securly is realizing its long-held vision of giving IT Admins a product that can be set up in minutes,” says Paul Katcher, UI developer at Securly.

Since the Children’s Internet Protection Act (CIPA) in 2000, web filtering has been required for schools that seek e-rate funding. Customarily, the industry has been heavily dominated by appliance hardware players.  Their products need to be shipped, painstakingly setup and often end up as bandwidth bottlenecks on K-12 networks that are increasingly turning to bandwidth-hungry applications such as streaming media.

By contrast, we have been cloud-based from day one. With no need for a hardware appliance, customers can deploy Securly with a few simple network configuration changes and benefit from functionality such as granular auditing and policies that they are familiar with. In doing so, they are assisted by our award winning support team based in Charlotte.

Setup can be independently completed through a web browser session without ever needing to speak with a sales or support person. With this update, Securly eliminates the complexity of network based web-filters with the simplicity of EdTech tools like Remind and ClassDojo.

We hope self-serve will save IT Admins time and frustration during the back-to-school rush.  For more information, contact support@securly.com.

For more updates on new features and product releases, sign up below:

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Introducing “Dr.House” – Our New Debug Tool to Automate Network Troubleshooting

tool, web filter, network, debugThe back-to-school rush is fast approaching, and we have just the tool to ease IT admins and school administrators back into the swing of things…

Meet Dr. House, our new tool that allows customers to certify that their networks are up and running correctly. Dr. House launches a series of automated checks meant to detect the most common network misconfigurations. It performs a variety of tests including, but not limited to, the following:

  • Checks for the presence of a caching server that could be impending filtering.
  • Makes sure that there are no rogue DNS servers without securly DNS configured.
  • Verifies that the Securly certificate is installed.
  • Confirms that all outbound IPs are registered.
  • Ensures that critical Securly services are reachable from the network.

 

Securly was founded on the premise of a quick deployment – the antithesis to the customary web filter setup experience. While other web filtering products require a physical appliance (that still needs to be shipped and laboriously setup), we have been cloud-based from the start.

In the weeks ahead, we will also become the industry’s first self-servable web filter; setup can be completed through a web browser session. Our own Jayesh Agrawal, a software engineer who was instrumental in implementing this tool, says, “The release of Dr. House is a huge leap forward in automating network misconfiguration detection. We hope that this tool will save customers time and frustration while easing the deployment experience.

For more information, contact support@securly.com.

 

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Can Social Media Save Kids’ Lives?

The following is taken from our new whitepaper Can social media save kids’ lives?. We analyzed over a half million social media posts from over 300 school districts in 2016 to amass the data included in this paper.

social media, cyberbullying, school, suicide, parent

The majority of research centered around cyberbullying & teen emotional distress occurs after the fact, relying on student anecdotes and surveys.  By contrast, we are able to gather information in real time.  Our position as a network-based filter gives us unique access to such data, allowing us to find truths embedded within students’ own social media posts alone.

Our data shows that 30% of all flagged posts are a direct form of cyberbullying. From our previous study, we found that at least ⅓ of all students have been harassed online.  This is a growing problem that parents and schools cannot ignore, especially given its fatal consequences.  

Across the country, teen suicide numbers have soared.  An American Public Health Association study actually coined the term “cyberbullicide” to explain the causal relationship and correlated death toll.  Suicide is now the third leading cause of death among middle school children, and the second am
ong young adults ages 15-24.  

As social media is the prime avenue for cyberbullying, it’s reasonable for schools to wish to block social media as a preventative measure.  However, after extensive research, we believe social media can actually serve as the tool to save a child’s life.   

 Nowadays, teens increasingly turn to social media to seek counsel or vent emotional distress.  This includes warning sides of high-risk behavior like suicide and self-harm.  In fact, the average school district faces the threat of teen suicide about every two weeks.

Actual student posts:

  • “Life sucks and i wanna jump off a bridge.”
  • “If i kill myself no one would notice.”
  • “I am legitimately contemplating suicide and i legitimately want to kill myself.”

Using Machine Learning techniques, we are able to detect negative sentiment like the above in social media posts.  We then send high confidence alerts to the 1) school district IT admin 2) guidance counselors and 3) parents of the child, so that students receive the proper care and attention.

Already, our technology has helped schools prevent potential tragedy. Mark Nelson, IT Admin of Romeo Community schools, says: “Of the many features distinguishing Securly, none are so important as Sentiment Analysis.  We have contacted school counselors four times to make them aware of alarming posts by teenagers, so they could intervene with students and parents.  The avoidance of a single tragedy with one of our students makes Sentiment Analysis invaluable.”

This same technology can also detect for instances of cyberbullying, a major cause of suicide and depression.  Through social media, we plan to not only stop tragedy – but also eliminate the causes of such emotional distress.

For access to the full whitepaper including more information on student online behavior trends, click here.

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